In recent days, several initiatives have been implemented to promote and encourage tourism in the affected areas:

  • At the NATURCYL Fair, held from 19 to 21 September at the Royal Site of San Ildefonso (Segovia), promotional activities were carried out for natural spaces with a special emphasis on Lake Sanabria and Las Medulas.
  • On September 20, on the occasion of the 2nd day of the "Vinoinfluencers World Awards," the affected Denominations of Origin and Wine Routes were promoted.
  • On September 23, a working day was held with tourism industry leaders from the Bierzo region to present the INTUR 2025 (INTUR Negocios) contracting market and promote the revitalization of tourism in the area at this event.
  • With the aim of holding events promoted by the Junta de Castilla y León in the affected areas and thus promoting their recovery, the recruitment day for new Brand "Posadas Reales" took place on September 24 at the "Villa Lucerna" Inn in Vigo de Sanabria (Zamora), revitalizing the area around Lake Sanabria.
  • On October 28th, the new Castilla y León Tourism campaign was launched at the Royal Academy of Fine Arts of San Fernando (Madrid), dedicated to enjoying autumn to the fullest. The campaign is under the slogan "Castilla y León, a trip worthwhile. Now more than ever," with special attention to the affected areas.
  • At the INTUR Fair, from November 13 to 16, a specific promotional event was organized on the stage of the institutional stand.
  • On November 19th, the II Rural Tourism Conference of Castilla y León was held in Ponferrada , aimed at the tourism sector.
  • That same day, the popularizer Jesús Calleja was at a Brand "Posada Real" in the town of Puebla de Sanabria, where he carried out a promotional activity for the area through social networks.
  • On November 25, the Professional Conference on Active Tourism of Castilla y León 2025 was sponsored at the Palace of Exhibitions and Congresses of Leon .